The Whirly Reeler at the ABTT Show

The ABTT Theatre Show took place once again at the stunning Alexandra Palace on Wednesday 7th and Thursday 8th June.

This exhibition is where the broadest collection of specialist suppliers sup- porting live performance technology and production gather to connect with those who deliver the performance in the world of theatre, events, festivals, music and more.

The ABTT Theatre Show is held at the Alexandra Palace, affectionately known as Ally Pally. This iconic building was opened in 1873 and stands very high up on a hill in North London. It stands with a massive tall communications aerial which can be seen for many miles around.

Last Wednesday, Richard Bridgman and Harry Haskew (our Controls Engineer Degree Apprentice) set out early by car for Ally Pally. They arrived on time even though the London traffic can be so unpredictable. Scott Fraser (our Estate Manager) had already taken the equipment down to the show and helped Ewart to set up the stand. The show is about the equipment used for touring shows – theatre installs, lighting, sound equipment, rigging just to name a few things. We were there to promote the “Whirly Reeler”; a joint venture financed between Rawner and Ewart and manufactured by Warren.

Being at a show and on a stand is quite challenging and both Warren and Ewart always want to maximise the time and money being spent on a stand. I would like to say that everyone who went past the stand or were an exhibitor were subjected to an education on the Whirly Reeler. We met and had a lot of interest and serious enquiries from some very high- profile organisations. Richard attended on Wednesday as Will was committed to speak at another event. Harry would say it’s quite a long and very arduous day!

Will took to the stand on Thursday, but I bet he struggled to find many that we had not spoken to the day before. It was especially good for Richard, because it enabled him to meet up with past suppliers and customers.